broadway technology

Brand Identity
Design & Layout
Web Design

My client for over ten years! Broadway Technology provides trading solutions and enterprise infrastructure for the financial trading community, focusing on electronic fixed income markets. Broadway came to me with a rebranding need. They had outgrown their logo but wanted to pay homage to their roots and keep a hint of it in the new Identity. I took on the challenge and created the mark you see today. Soon I was asked to design a lot of their other print and digital assets, including print and online Ads, flyers, brochures, website, swag, and a trade booth. It has been a pleasure to see them grow into the company that they are today.